Get Seen
Hey, Estie. Someone slides into your DMs, asks a bunch of questions, seems genuinely into it, and then when it’s time to actually confirm and book? Crickets. They ghost. And if you’re anything like me, you spend the next few hours (okay, few days) replaying it. Was it the price? The service? What exactly made […]
Hey, Estie. Let’s talk about the reel that kind of blew up and still booked you exactly zero clients. You know the one. A thousand views, half of them from people who don’t even follow you, that little hit of “oh, this is finally working.” You screenshot the number. Then you open your booking link, […]
Hey, Estie. If you’re posting consistently and doing everything the marketing gurus on Instagram (or your beauty instructor) told you to do, and you still have esthetician calendar gaps big enough to drive a facial steamer through, this one is for you. First, a little relief: you are not the only esthetician going through this. […]