If Canva and a professional website platform had a baby, it would be Showit. As a solo esthetician, you already wear every hat, like service provider, receptionist, social media manager, and bookkeeper. The last thing you need is to become a web developer, too. Showit makes building your website simple, creative, and stress-free, even if […]
If your beauty business only lives on Instagram, you’re basically invisible to Google. And that’s a problem. If you’ve been treating Instagram like it’s your whole business, you’re not alone. A lot of estheticians start there because it feels easy, then you post a before-and-after, share a cute reel, and think: “That should bring people […]
You know how your clients obsess over pore size or finding the perfect moisturizer? That’s how Google feels about your website, and that’s why estheticians need SEO. Every detail matters. If you want to show up when someone searches “facial near me” or “best brow wax in [your city],” you need more than a pretty […]